In collaboration with leaders and experts from industry, government and civil society our teams are working on ‘Five Big Bets’ that have enormous potential to contribute to a clean and prosperous economy, as we collectively develop effective and scalable solutions to climate change, biodiversity loss and pollution.

We live in a time of great uncertainty, complexity, and unprecedented systemic challenges. Addressing complex sustainability challenges requires unprecedented collaboration and new ways of working across sectors and across scales.

The Canada Plastics Pact (CPP) is creating a circular economy in Canada in which plastic waste is kept in the economy and out of the environment. Canada Plastics Pact Partners are united, working together on achieving clear, actionable targets by the year 2025. 

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Community-Based Social Marketing

The Natural Step Exchange wants to let you know about an upcoming workshop presented by Dr. McKenzie-Mohr. Find a description and more information below.

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The cornerstone of sustainability is behavior change. If we are to move toward a sustainable future we must encourage individuals and businesses to engage in a multitude of actions (e.g., waste reduction, water and energy efficiency, pollution prevention, etc.). To date, most programs to encourage such activities have relied upon disseminating information.

Research demonstrates, however, that simply providing information has little or no effect on what people or businesses do. But if not ads, brochures or booklets, then what? Over the last decade a new approach -- community-based social marketing -- has emerged as an effective alternative for delivering programs to foster sustainable behavior.

The Canmore Leader: Canmore adopts Towards Zero Waste events policy

The town of Canmore is continuing on the road to sustainability after adopting The Natural Step Framework in 2008. Canmore was the second Canadian community to implement The Natural Step’s community-wide engagement program. Read more about their journey in the case study here

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By Hamish Maclean, The Canmore Leader. August 18, 2010.

Special events in Canmore will be moving towards zero waste.

Stemming from an Environmental Assessment and Review Committee suggestion in October 2009, council approved a Towards Zero Waste Event Policy Tuesday.

Special events in Canmore will now be asked to divert 70 per cent of "waste" from the landfill.

The High River Times: Town explores steps to sustainability

By Alyssa Burnham, The High River Times. August 10, 2010.

High River is in the process of exploring how it might move toward increased sustainability as a municipality.

The Town has contracted The Natural Step, an organization that helps businesses and municipalities develop sustainable practices and systems, to survey the community on its environmental practices and views in order to provide staff and council with an idea as to where improvements can be made.

"Basically, it (would) give us what's called a triple bottom line — the environmental and social consequences of our decisions, as well as the financial," said Town Manager Harry Harker. "What we're doing right now is exploring how we might get involved in (The Natural Step.)"

As adherents to The Natural Step philosophy grow, the communities of Canmore and Olds and Landmark Homes, who is building homes in High River, are among their ranks.

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