Did you know that November is financial literacy month? My trusted friend Wikipedia tells me that financial literacy is “the ability to understand finance.” More specifically, it refers to the set of skills and knowledge that allows an individual to make informed and effective decisions through their understanding of finances. Clearly, this is an important capacity to cultivate.
I think we need a sustainability literacy month – or perhaps more realistically a sustainability literacy decade. As hard as it is for those of us who work in this field to believe, many more people need to realize the seriousness of the sustainability crisis we face, the integrated nature of our social, environmental and economic challenges, and the fundamentals of sustainability science. Sustainability professionals still operate in a relatively small bubble of like-minded individuals and/or face major challenges in engaging their colleagues, customers, employees, investors and others who are often not as sustainability literate.